Explore SF's favorite shopping destinations

From Gold Rush to present, the Barbary Coast tour

Visit the Historic Landmarks in Union Square

Featured Events

Large heart sculpture in Union Square Plaza.
Tue, March 14 - Sat, June 24

Hearts in SF

Union Square Plaza
Sun, April 2

Breakfast with the Easter Bunny at Neiman Marcus San Francisco Rotunda

8:30 a.m.Neiman Marcus Rotunda

Virtual Tour

Zoom in. See Your future business here.

Take The Tour
Ruth Asawa sculpting scenes for the fountain panels.

Hidden Gems from the Archives

A grand display of silk flowers in blue, pink, and white from Union Square in Bloom 2022. This display was housed at Union Square Plaza.

Union Square's Newest Tradition

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San Francisco, CA 94102
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