Annual Events
What’s happening
in Union Square?
Annual Events
Union Square is the place to be at any time of the year. In the winter, welcome back our Union Square favorites: Winter Walk, Safeway Ice Rink, The Great Tree, the Bill Graham Menorah, and the Ornament Trail. In Spring, experience storefront and public spaces in Union Square blooming with bright, beautiful flowers. Join us for our Summer Music & Dance series during the summer months.
View the events calendar to learn more about fun activities throughout Union Square during your stay in one of California’s most vibrant cities.
Annual Fundraiser Luncheon
The Union Square Foundation Annual Luncheon is a prime opportunity for members to network and assist in preserving Union Square as a premier location while enjoying the stunning and lively view of the Square from the Westin St. Francis.
This year’s theme is “Infinite Progress.” Union Square is “forever”, and our momentum is everlasting. The unique strength and spirit of San Franciscans propels us through ups and downs. Our commitment to a circular, not linear, approach ensures that we are working beyond a singular end goal, by also dedicating ourselves to constantly evolving to meet the needs of today, tomorrow, and the future.
View sponsorship levels here.
Union Square in Bloom
The Union Square District has a long and storied tradition of being adorned with flowers. For many years, the presence of flowers, particularly daffodils, was abundant throughout the community. From handing out flowers to visitors walking through Maiden Lane to Macy’s Flower Show dating back to 1964, flowers have traditionally been a significant draw for visitors to our district. Most recently, Flower Bulb Day draws tens of thousands of visitors to gather tulips that decoratively blanket Union Square Park.
For more information on Sponsorship Opportunities, please contact:
Jessica Chilingerian
Annual Holiday Fundraiser
This annual festive and momentous evening by the Union Square Foundation is dedicated to celebrating a year’s worth of hard work and achievements while raising funds that play a crucial role in achieving our broader goals. They are instrumental in helping us establish a renewed ‘sense of place’ for the Union Square Area and supporting diverse artistic, cultural, and culinary programs and projects, cultivating a welcoming, caring community for all humankind.
For more information on Sponsorship Opportunities, please contact:
Jessica Chilingerian
Winter Walk
Winter Walk SF is a free, 10-Day, two-block long, public space activation project to attract holiday pedestrian activity starting in Mid-December.
For more information on Sponsorship Opportunities, please contact: